Be it awareness or conversion, advertising campaigns help you to meet your goal by informing the audience about your brand, influencing them with a message and sending reminders to ensure your brand is unforgettable. Ad campaigns can take many forms, such as TV ads, print ads, outdoor, radio, and more. Every brand, be it big or small, new or existing, local or global, needs some kind of advertising campaign to reach out to its customer base, meet its goals and eventually grow.
Give brand the exposure it needs
Create awareness about the brand
Helps inform the audience about new launches, offers, improvements and more
Influence buyers’ buying behaviour
Keep the brand top of mind
Help expand the customer base
Ensure higher sales and growth
86% of marketing professionals reported that they used video as a marketing tool
78% of those marketers felt videos have directly increased sales for their business.
Consumers who see print ads also tend to visit the advertiser’s website—up 27% in 2020 from 12% in 2009
Purchase intent of consumers who notice print ads increased to 22% in 2020 from 7% in 2009
71% of consumers often look at and digest the messaging featured on roadside billboards
68% of customers confess to frequently making purchasing decisions while in the car
In the Radio Advertising segment, the number of listeners is expected to amount to 634.4m users by 2027
Understand your requirement
and available budgets with you
Work on a strategy,
with a great creative and a well planned media distribution be it online or offline
Work out a detailed implementation plan
Finally execute, just go for it
As an award-winning full service advertising & creative ad agency with a proven track record of over 12 years, we have created many advertising campaigns for our clients that have helped them gain recognition and new customers. Our full service advertising agency is one of the best in the business and comes with decades of combined experience in concept and design. Being a leading advertising agency in Gurugram, our experience in D2C, FMCG, lifestyle, technology, apparel, hospitality and many other categories comes in handy while creating the best advertising campaigns for all our clients.
Creative advertising agencies do all the work required for successful implementation of ads just as per your requirement and budget. Their work includes:
A creative agency consists of a team which works on all the visual aspects of brands, such as logos, graphics, print collaterals, illustrations, videos and animation. They also work on creative content such as writing taglines, jingles and more. On the other hand, an advertising agency works on everything that is needed for running a successful ad, from strategising to execution and beyond. Ad agencies also do the job of creative agencies. However, creative agencies mostly don’t do the job of ad agencies. Nevertheless, many companies and agencies use these two terms interchangeably.
The right kind of ad campaigns are effective because they give the brand the exposure it needs, which means:
An experienced ad agency can do wonders for your brand. Here are the 3 big advantages of hiring one.
The answer to this question depends on your requirement. However, we at Brand Bazooka offer cost-effective plans and services right as per your budget. Get in touch with us to know more about how much your requirement would cost.
Absolutely! SEO is a complex process and needs professional help. Here are 3 aspects of SEO that an expert can help you with.
ROI is the return on investment. SEO ROI is the return on your SEO investment. In other words, it is the value generated by all your SEO practices in contrast to their cost.
It is an extremely important measure to understand if your SEO strategy or campaign is doing well or not. The higher the SEO ROI, the bigger the success of your SEO strategy or campaign.
It is one of the most common topics any SEO professional or agency has to address to its clients. Why wouldn’t it be? After all, any client who wants to invest his money and efforts in SEO practices will definitely ask how its success can be measured. The answer to that question lies in whether the SEO investment is giving the expected ROI or not. The formula for measuring SEO ROI is quite simple.
SEO ROI = (value of organic conversions - cost of SEO investments)/cost of SEO investments.
In other words, one needs to divide the SEO profit by SEO costs.
There are numerous people in the industry who call themselves SEO experts. But your job is to find out whether they are really experts or not, and if they are experts then whether they are the right fit for you or not. Do your research well, make a list of potential candidates and finalise one based on the following factors.
Track record: Find out if the candidate has a proven track record in the field of SEO. Check for his past work and whether he was really able to help brands that he worked on.
Professionalism: Have a call and try to understand how professionally he behaves. Ask him about his experience with other clients to get a rough idea about how he works professionally.
Expectations: Make a list of all your SEO expectations. Ask him if he can fulfil those. If he has previously worked on projects with similar deliverables as your expectations, it is definitely a plus point.
Charges: Ask him how much he would charge for services that you expect of him. See if it is under your budget and decide accordingly.
Commercial advertising is the use of advertising to generate revenue. When your ad strikes the right chord with the audience, it is able to meet its marketing goals, such as brand awareness, lead generation, sales increase and more that eventually help to increase revenue.
The 3 mantras of attracting attention through ads:
Mainline advertising is creating ads for mass media. For example, television, radio and billboards. It is also known as ATL (Above the Line) advertising.
There are essentially 3 goals that ads have: Give information, persuade and remind. With the above 3 goals, the ads help create brand awareness, generate leads, increase traffic, increase sales, maintain relationships and retain customers.
We follow a 6-step framework to serve clients with the best of our abilities. These are:
This process has empowered us to fulfil all our clients' requirements in the last 12 years. We can do the same for your brand and enable it to accomplish its marketing and advertising objectives, including brand awareness, website traffic, sales, higher ROI, etc.